alden@aldenchappelldesign.comBook a free 15-minute call

Durham, NC · Independent web design

Websites that help Triangle small businesses get started and grow.

I design and build clear, phone-first sites for local owners. See the work, compare published prices and speak directly with the person building your site.

Published prices Cancel anytime You own your domain

Legacy in Memoriam website with its memorial plate introduction and clear purchase links.
Legacy in Memoriam mobile layout
Live site · Legacy in Memoriam, a business I co-founded and built

What I can help with

A useful site, with support after launch.

See packages

Website design & build

A clear, phone-first site shaped around your business and what customers need to know.

Ongoing care

Hosting and small edits through a package, with optional backups and security updates.

Local SEO

Help people nearby find useful pages about what you offer and where you work.

AI search setup

Directories, reviews setup and structured data that help search tools understand your business.

Built and live

See the sites I run.

See all work

These are sites for my own businesses, not client projects or testimonials.

Published prices

Find a starting point.

Full pricing and terms

1–4 pages

Starter

Small businesses that want a simple, affordable start.

Upfront $500Monthly $89–$129/mo

5–7 pages

Niche Package

Businesses in a specific trade or specialty that need the features customers in that field expect.

Upfront $699–$999Monthly $79–$119/mo

8–12 pages

Standard Build

Established businesses ready for a full custom site.

Upfront $1,200–$2,000Monthly $100/mo

15+ pages

Premium

Businesses with more complex needs.

Upfront $3,000–$5,000Monthly $100/mo

Unlimited/custom pages

Enterprise

Organizations that want a long-term web partner rather than a one-time build.

Upfront From $5,000 plus $50–$100/hr (custom quote)Monthly Ongoing monthly retainer

The best fit depends on page count and what your customers need to do. Compare the details and optional add-ons.

From first call to launch

Four clear steps.

How it works
  1. Tell me what your business does and what your website needs to do on a free 15-minute call.

  2. Choose a package and agree on scope. Pay the upfront fee before work starts.

  3. I build your site. You get 2 rounds of revisions before launch.

  4. I help connect your domain, launch the site and start monthly billing.

Alden Chappell, smiling, in a dark knit polo

Why work with me

Your site, your person to talk to.

I’m based in Durham. You speak directly with me about the site I’m building, and the price and terms are available before you commit. I build for phones first, because that’s where many customers will see you.

Serving Durham, Chapel Hill, Raleigh, Cary and the Triangle.

More about me

Quick answers

Before you choose.

When does monthly billing start?

At launch. Fees are billed on the 1st by card or ACH.

Can I change packages?

Yes. Move up or down anytime. The new fee starts with your next bill.

What happens if I cancel?

Cancel anytime, including an Enterprise retainer, with no penalty. Service ends when your paid month ends. The upfront fee is not refunded once work starts.

Who owns the domain?

You own your domain and keep full access to it. I help connect it to the site.

Next step

Let’s talk about your site.

Pick an open time on the calendar. It shows times in your time zone. The Website Intro Call is 15 minutes via Google Meet.

Book a call ↗Email